Yes! Dew You was designed to function as a concentrated serum AND moisturizer in one effortless step, delivering lasting hydration and barrier support. For most skin types, it’s all you need!

Use it on clean skin right after cleansing. In the morning, follow with SPF. At night, use it as your final step. For a more indulgent nighttime ritual, apply a generous layer before bed like a sleeping mask and wake up to soft and deeply nourished skin.

No. While Dew You is powered by antioxidant-rich ingredients like astaxanthin, turmeric, and green tea extract to help protect against free radical damage caused by UV rays, we always recommend finishing your morning ritual with a broad-spectrum SPF for daily UV protection.

Not at all! Dew You has a rich, nourishing texture by design. It melts beautifully into the skin and leaves behind a soft, healthy glow without feeling heavy or oily.

Dew You was designed with intention from the inside out. Our waterless formula helps reduce unnecessary fillers and is made with naturally derived ingredients that nourish and support the skin barrier. It’s certified vegan and housed in plastic-free and compostable packaging for a more thoughtful approach to skincare and the planet.

We love to hear from you! Email us at hello@iaobeauty.com